BTS's V reaches 100 million streams with 3 OSTs

The three-song OST recorded on BTS V's official Spotify account surpassed 100 million streams, setting the highest record for a Korean artist.

In the 'Spotify Top 10 Korean OST Streaming History' ranking, V also has the most songs, ranking 1st (Sweet Night), 5th (Christmas Tree) and 9th (It's Definitely You).

For those who don't know, OST is the acronym for Original Sound Track (“Original Music Tracks”). These are the official opening, ending, background, ambient and/or character theme songs from an anime, game, film or drama.

'Even if I die, it's you', which broke 100 million streaming on the 27th, is a unique song sung by V with member Jin as the OST for the drama 'Hwarang' in which V appeared. Through 'Hwarang', V successfully debuted as a singer and actor.

Thanks to the global popularity of K-dramas and K-pop, K-OST is quickly emerging as a new Hallyu content. With the advancement of OTT such as Netflix, accessing Korean dramas has become easier than ever, and the nature of the OST, which maximizes the emotional throughline of the drama, is boosting the popularity of each, creating a ripple effect. K content dissemination synergy.

In particular, as in the case of V, which already has tens of millions of global fans, as top K-pop artists participate in the OST, the status of K-OST is also evaluated as boosting the drama's global popularity.

In 2020, V's first solo OST, 'Sweet Night' received favorable reviews from foreign press, saying, “Attracted K-pop fans around the world to the drama“. 'Sweet Night' also set an unprecedented world record, starting at No.

V's third OST, 'Christmas Tree', released in December last year, marked a new milestone in K-pop history by entering Billboard's main 'HOT 100' chart for the first time as a Korean OST. The 79th place on the 'HOT 100' recorded by V is also the result of the debut of the first K-pop male solo song ever. V is leading the global dissemination of K-contents as a key player in K-OST's box office success.

Featured Photo: V, member of the group BTS / Reproduction: Instagram