Cintia Abravanel celebrates 50 years of Hello Kitty

In celebration of Hello Kitty's 50th anniversary, Sanrio, the brand responsible for her creation, selected 50 artists to style 50 1.4m fiberglass sculptures.

Among those chosen is Cintia Abravanel, who named her work “Peace and Love”.

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With her customized sculpture, the artist wants to rescue the message of pacifism, respect and empathy, which young hippies conveyed in the 60s.

Among the details thought of by Cintia is the use of acrylic in different colors to create Hello Kitty's look.

The material, characteristic of her three-dimensional works, will be applied not only to the dress in the shape of flowers and hearts, but also to the character's hair.

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Between February 24th and March 24th, CPTM's Palmeiras-Barra Funda Station will be the stage for an innovative form of artistic expression, live painting.

After completion, the sculptures will be located, firstly, in some CPTM train stations and in Conjunto Nacional, with Cintia's being highlighted on Avenida Paulista, remaining from April 8th to May 12th.

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According to Sanrio, the choice of public places such as Estação Palmeiras-Barra Funda to carry out the project reflects the desire to break down barriers between art and the public, facilitating more democratic access to culture.

“I like to take art out of traditional galleries and into urban spaces, as actions like this symbolize a significant step towards a society where culture truly belongs to everyone and for everyone”, said Cintia.