Hailey Bieber gives an interview about the launch of her new blush

In the interview, Hailey Bieber talks about her new Rhode product, Pocket Blush, which was announced this week in the brand's portfolio and will be launched on June 20th. The businesswoman comments that it took her around two years to develop the makeup and also comments: “There was a completely different version that was confirmed before this one, but I ended up scrapping it and starting over. I'd rather take my time than rush something and not have it be exactly how I want it to be.“

Hailey Bieber with her new blush (Photo: Reproduction/Instagram/@haileybieber)

New blush

The whole world admired her when she used Pocket Blush at Coachella, Super Bowl and Japan. The formula of the small product that fits in a jeans pocket is smudge-proof. Furthermore, the product is available in six shades that are interspersed with pink, coral and brownish tones. Hailey Bieber admits that she likes to mix and match colors. She also admits that the choice was influenced by personal reasons: “I felt that the color of the blush was reminiscent of vacations, summer, sun and, of course, I also think of a drink when I talk about all these things, hence the name of the shade. You can't go wrong with a Spicy Marg, whether it's the cocktail or our product.“

For her, it makes sense that blush was the option for a new Rhode product, as it is the makeup she considers most essential. Alongside a large version of blush, the businesswoman says that she feels it brings life to her face. She further adds: “It does something for me, it makes me feel good.“

Couple's pregnancy

Hailey announced her pregnancy with her first child with Justin at the beginning of March with a photo album in which she held her belly with her hands. According to sources close to the couple, the revelation happened after the model entered the third trimester of pregnancy, accounting for around seven months.

In a recent post on Instagram, she posted a photo showing her belly and told her fans that she had a little back pain due to the baby's growth.


Featured photo: Bieber for the Academy Museum Gala (Reproduction/Instagram/@haileybieber)