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Jade Picon stars in new beauty brand Aura Beauty
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Jade Picon, in addition to being an actress and model, has a skin that is well known to her audience, that of a businesswoman. On October 7th, Jade will launch Aura Beauty, a beauty brand that was developed in partnership with Adventures, a company that has already collaborated with Ludmilla and Flavia Pavanelli.
Aura Beauty and choosing the name
In an interview with Glamour, the name “Aura Beauty” comes from the fact that she believes in people's energy, in the aura of each individual, as well as self-care and confidence as important aspects to help us in our busy routine.
Aura, specifically, was a term chosen to refer to what the perfume line can do for each person who consumes it, managing to bring good energy in a cloud of perfume. At each stage of the brand's development, Jade Picon will bring eight products that will feature olfactory aspects developed by the Swiss fragrance house Givaudan. The items arrive, according to Jade, with the aim of bringing tools that make women goddesses every day.
Jade's goals
Still during the chat with Glamor magazine, the businesswoman confessed that her love for the world of beauty comes from the fact that beauty has always been part of not only her life, but also that of many Brazilian women. The actress shares that she loves taking care of her body and having moments of self-care and that she missed daily products that had easy-to-use ingredients that met her skin's needs, providing a radiant and healthy effect.
The three fragrance families, according to woman business, arrive with the aim of bringing, at Aura Beauty, products that are multifunctional and represent an olfactory explosion, in addition to being easy to use.
Jade Picon revealed that Aura Beauty will initially debut with 3 lines and 8 products, including body splashes and body highlighters. For 2025, for example, two more new lines will arrive, featuring an expansion of illuminators in different formats and radiance aspects.
Featured photo: Jade Picon (Reproduction/instagram/@aurabeauty)
Jade Picon stars in new beauty brand Aura Beauty
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Jade Picon stars in new beauty brand Aura Beauty