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Kevin Durant signs lifetime contract with sports sponsor
Joining a select roster with Michael Jordan and Lebron James, Kevin Durant of the Phoenix Suns has signed a lifetime contract with Nike; check details
At the age of 34, the forward has been linked to the supplier since 2007, the year of his debut in the NBA. In his first season in the league, Durant received the ‘Rookie of the Year’ award and released 15 different models of sneakers. Since then, the relationship with the sponsor has only grown closer and, with the achievements and relevance in the sport, the athlete won the lifetime contract.
“When I first signed with Nike, I could not have imagined how far we would go in this partnership. We’ve done amazing work creatively and philanthropically. We travel the world together and build a business that will last forever. I am excited about the future and honored to be in rare company in this business.” declared Kevin Durant.
Today, Nike supports the star’s work in youth basketball, helping to renovate courts through the “Durant Family Foundation”. The foundation works in communities all over the world. The Phoenix Suns, Durant’s team, are still alive in the fight for the NBA title and face the denver nuggetsfor the Western Conference semifinals.

“As one of the best basketball players in the world, Kevin Durant has been an important part of the Nike family for the past 16 years. We look forward to continuing to serve the next generation of athletes together.”he said John Slusherexecutive vice president of global sports marketing for the company.
Kevin Durant signs lifetime contract with sports sponsor
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