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Lincon Beraldo the key to business success – Having a highly qualified sales team is one of the keys to business success. After all, these professionals are the ones who will prospect clients, understand their needs, present solutions and close deals.

Therefore, it is essential that they know sales management techniques used by large companies worth billions. According to research carried out for Greener in 2023, of the 100 companies that sold the most in 2022, 50% invested over 50 thousand in training and qualification for their employees.

Lincon Beraldo the key to business success

For sales specialist Lincon Beraldo, creator of the “50 in 5” method, companies need to invest in training their salespeople. “It is important that the sales team knows prospecting techniques, understands the purpose of the commercial process and knows how to sell in practice”, he says.

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Beraldo explains that it is necessary to test approaches, scripts and supply the process to collect accurate data and information about a company’s customers. “The objective is to teach the team to sell efficiently and assertively, according to the customer’s profile”, he points out.

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According to the specialist, having a qualified sales team is also essential to combat competition and avoid financial losses. “When salespeople know how to approach a customer, how to present a solution and how to close a deal, the chances of losing are much lower,” he explains.

In addition, Beraldo points out that continuous training of the sales team is essential for long-term business success. “The market is constantly changing, and you always need to be up to date so as not to be left behind, such as using tools to manage and automate processes, analyze data and sales metrics, as well as monitor team performance. In this way, it is possible to make more informed decisions and increase the efficiency of the sales process.”, he says.

For companies that want to train their sales team, the specialist recommends investing in specialized training and workshops. “It is necessary to bear in mind that training salespeople is a long-term investment, which brings significant returns to the company”, he concludes.

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The importance of a trained sales team is indisputable, and training should be a constant concern for companies that want to stand out in the market. With the “50 in 5” method, created by Lincon Beraldo, it is possible to organize and train the sales team in a practical and efficient way, ensuring business success.

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Offer training: offer frequent training to the sales team, both to improve their sales skills and to improve their personal organization and time management.

Manage your time efficiently: Set realistic deadlines for tasks, avoid procrastination, and set daily priorities to ensure that the most important activities get done.

For sales specialist Lincon Beraldo, organization is fundamental to the success of the sales team and, consequently, of the business as a whole. “With an organized team, it is possible to have greater productivity, better communication and better results”, emphasizes Beraldo. “Investing in organization is investing in the success of your business”.

Therefore, investing in solutions to avoid sales team disorganization is essential to ensure the company’s success and achieve customer satisfaction.

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Lincon Beraldo the key to business success

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