Madonna's arrival in Brazil increases the flow of tourism in Rio de Janeiro

The North American singer, Madonna, arrives in Brazil on Saturday, May 4th, after 12 years since she was last on Brazilian soil, to end her tour “The Celebration Tour”, in which she celebrates 40 years of career . The show will take place on Copacabana beach, in Rio de Janeiro, scheduled to last two hours, starting at 9:30 pm Brasília, with live broadcast on TV Globo.

Embed from Getty Images

_{Madonna in performance (Photo: reproduction/Kevin Mazur/ Getty Images Embed)}

Tourism grows in Rio

Announced as a free show for Brazilian fans, with no need to purchase tickets, organized on a first-come, first-served basis, it greatly influenced the arrival of tourists to Brazil. According to the “Forward Keys” platform, around 7,500 air tickets were handled for Rio de Janeiro, with the main ones coming from Argentina and Chile, with the United States, France and the United Kingdom completing the list. An increase of 27.3% of tourists is to be expected during the week of the show in Copacabana.

Increase in demand for kiosks

It is estimated that Madonna's performance will bring around 1 million people to the beach. Therefore, kiosks are in high demand for the Show, with prices that vary, some costing R$1,100. According to the owners, they guarantee safety, comfort and a great view of the stage, just as there was previously at the Alok show, on Rio beach.

The search for hotels is the main one for those coming to the show, so 75% of the rooms have been occupied so far. The main and most luxurious hotel, the Copacabana Palace, has no available rooms, which have a view in front of the show stage.

Featured photo: Madonna excites Brazilian fans by coming to Copacabana in Rio (Reproduction/Instagram/@Madonna)