Mari Saad launches makeup line and receives criticism from followers

This Monday (28), Mari Saad launched her new makeup brand, Mascavo, on her social networks. After the launch, the influencer was criticized for her line lacking certain skin tones and the product descriptions being in English.

Your makeup line

The influencer shared with her followers her newest project, her makeup line, which has 4 types of contour colors, 3 shades of blush, 3 shades of highlighter, 2 shades of bronzer, brushes and sponge. The products cost between R$92 and R$498 reais. The influencer will also launch the foundation in 2035, which, apparently, will cost around R$140 and the concealer.

Mari ended her partnership with Océane to create her own independent and unique brand. In an interview with Forbes, Mari said that she led a very busy life and her move to Rio de Janeiro made her think about how she wanted to communicate with her followers and how she would communicate the new type of beauty she wanted to convey.

_{Promotion of the line (Video: reproduction/Instagram/@mascavo)}

Reviews and complaints

After the launch, many people criticized Mari for not having a variety of skin tones in the contour. In addition to this criticism, followers did not like that the product descriptions are in English and also complained about the high prices.

Influencers and anonymous people shared their indignation, mainly because they did not have colors aimed at black skin. Some said they were confused on the website, they also complained about the communication with the public that was not well thought out. Mari Saad has so far not commented on the criticism and continues to promote her products on her social networks.

Career of Mari Saad

Mari has been an influencer since 2015, when she started creating makeup tutorial videos for YouTube. Saad gradually gained the public's trust and affection, becoming a reference in this niche. Before starting her career as an influencer, she did makeup for friends and family as a hobby. Mari Saad has more than 4 million followers, which she gained through her work in the beauty industry.

Featured Photo: Mascavo Brushes (Reproduction/Instagram/@mascavo)