New trends that it girls are highlighting for 2024

In 2024, celebrities embraced a more delicate and casual look, with a lot of authenticity, incorporating a bit of each personality into their style. This year, we highlight five hairstyles that are trending among it girls. These hairstyles are the most talked about on social media and are becoming popular among big names, such as singers, actresses, models and influential figures in the fashion market.

It Girls

“It girls” are influential women in fashion who have an impact on an entire culture. Recognized for their unique style and trendsetting, they have a huge impact on both fashion and social media. They are often charismatic, confident, and have their own style. They often collaborate with brands, appear as VIPs at events, and wear eye-catching looks. Notable examples include models Bella and Gigi Hadid, and singer Rihanna.

Five standout hairstyles according to It girls

If you followed the trends earlier this year, you’ll have noticed the super tight, polished bun, a symbol of the clean girl aesthetic. This hairstyle exudes sophistication and organization, keeping every strand in place. Ideal for any occasion, from formal events to days at the office, it’s perfect for hot days. To ensure a flawless look, use strong-hold hairspray or high-hold gel.

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The coquette style is defined by romance and bows. These charming accessories transform any hairstyle, such as ponytails, buns or braids, adding charm and femininity. Bows range from subtle to flashy and are ideal for completing the look. Choose silk, velvet or cotton ribbons, depending on the occasion and style.

• Headband and wet hair

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Hairbands, which are often seen as functional accessories, have made a strong comeback in 2024, bringing charm to modern looks. Versatile and practical, they can complement everything from sporty to elegant looks and also harken back to the fashion of the 60s.

Wet hair, which was a hit at this year’s Met Gala and on the 2022 runways, offers a sexy, fresh, “just-got-out-of-the-shower” look. To recreate this look, use high-hold gels and mousses that provide shine and a long-lasting wet look.

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The flower clip won over the It girls in 2024, bringing a nostalgic charm from the 2000s with a modern twist. Versatile and practical, it can be used to secure a side strand, a bun or add a special detail to a ponytail.

Featured photo: Hailey Bieber wearing the super-sleek bun (Photo: Getty Images Emebed/Mike Coppola)