What is the SEO tool and how does it work?

Optimizing time to identify problems and find solutions is a major challenge for those who work with SEO. That's why tools like Ahrefs offer great features to make these professionals' daily lives easier.

Among other things, the tool helps you research keywords, track competitors, and analyze backlinks. Learn more about Ahrefs and how it works.

What is Ahrefs?

Ahrefs is a tool that was initially created to perform a more detailed analysis of domains, focusing on backlink strategies. However, today the platform brings together several features to facilitate On and Off-Page SEO work.

In this way, Ahrefs allows the analysis of link building metrics, such as Page and Domain Authority, in addition to collecting important data for your SEO planning.

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The platform is capable of replacing multiple tools, including: auditing to better analyze your website, suggesting content ideas and link opportunities, and tracking your rankings.

However, the tool is paid and has different plans according to the release of more or less resources. There are four options for contracting the services: Lite, Standard, Advanced and Enterprise. And, when choosing the option to pay annually, the platform is offering 2 months free.

Why choose Ahrefs as your SEO tool?

According to data released by the platform itself, Ahrefs updates metrics for 72 million pages and discovers 1.8 million new pages per day.

In addition, it has a total of more than 162.5 million domains, with 297.6 billion pages in the index, 17.2 trillion internal backlinks and 2 trillion external backlinks.

Last but not least, the tool analyzes over 9.6 billion keywords globally across 10 search engines and 171 countries.

How does Ahrefs work?

Ahrefs works as a mechanism for collecting data from websites or blogs. It processes, stores and provides tools so that companies can work with this information in their marketing strategies.

With its crawler working 24 hours a day, the platform collects hundreds and thousands of web pages to update its data, revealing the most searched and related keywords in real time.

Another feature applied in the tool is the analysis of the backlink profile of your website and your competitors' websites. In addition, it helps you find the most profitable keywords for organic and paid searches.

The platform is so complete that just one of its features already brings together three essential factors for SEO. Ahrefs Site Explorer has: Organic Traffic Search, Backlink Checker and Paid Traffic Search.