With 'Envolver', Anitta reaches 1st place in Spotify's Global Top 50

Anitta takes 1st place in Spotify's Global Top 50 this Friday (25) with Involve. The song has shown significant growth in recent days and had already occupied the second position in yesterday's update. With this feat, she becomes the first Brazilian and Latin artist to achieve this number solo.

The song was released at the end of last year. From the song to the music video, the entire project was conceived by the singer, with a production focused on dance and lyrics in Spanish. The single gradually grew in popularity and recently went viral after a TikTok trend known as #Anittachallenge. The music video is also a hit on YouTube and is currently in 8th place worldwide in the music category.

_{Song clip Involve. (Reproduction/ Youtube / Anitta)}

The success of Involve is the result of years of work by Anitta. Since 2017, with Stop, she began to expand her career beyond the Brazilian market. And since then, other songs had already had good results in charts and radios, such as Vai Malandra, Girl From Rio, Downtown and I like it. The singer commented in a video about this process and how success was not the result of luck.

_{(Reproduction/ YouTube/ Anitta)}

Another point to be considered is the mobilization of Brazilians in the last 24 hours. Last Thursday, Argentine singer Paulo Londra made his comeback after more than two years away from the industry. Due to the expectations surrounding the release, the song had a good chance of debuting in first place. The artist's team posted on Instagram that this would maintain Anitta's second place. After this, several Twitter accounts encouraged people to listen to the song so that it could reach first place.

Now, Anitta is taking new steps in her career. The singer will perform at Coachella next month and is also expected to soon release her new album entitled Girl From Rio. It is also the cover of Spotify's Today Top Hits, the platform's main playlist, which should contribute to the song's continued good numbers. Involve. Anitta hopes that this result will encourage other Brazilians and that this can be repeated by other national artists in the future.

Featured Photo: Anitta in the track's music video Involve. Reproduction/Youtube/ Anitta.