L7nnon rules the music world, announces his own record label

“Oh, Black!” L7nnon Now he is part of the team of artists who have their own record labels. The Rio rapper shared the news this Tuesday, on his social networks. A “HHR” (Hip Hop Rare) which takes its name from the singer's second album, released in 2020, its main objective is to help other people “write your stories.” However, its creation will not put an end to the contract he signed in 2018, with Papatunes, Papatinho's record label.

The formation of his own label is a dream come true for the artist: “From the moment I started rapping, working with music, I always wanted to have my music like that.”

L7nnon. (Photo: Reproduction/Twitter @L7nnon1994)

Without mentioning names, the singer made it clear that there is already a trusted team involved in the HHR project. The rapper declared that he is happy to go a step further and believes that he will be adding to people's lives.

“My story was built and will continue to be. Now is the time for me to help write the stories of others people too,” he spoke.

Born in 1994, in Rio de Janeiro, Lennon dos Santos Barbosa Frassetti, grew up in the Rio neighborhood of Realengo. Its national projection came through songs that you have certainly heard, such as “Unroll, beat, play rogue”, “Freio de Blazer”, “Perdição”, “Ai, preto” It is “Unshakable.”

Given his success, in 2022 he had the opportunity to take the stage at Lollapalooza Brasil, where he sang “Blazer Brake” at American rapper Jack Harlow's concert. At its launch “Unroll, beat and play rogue” became a real hit and entered the top ten list on the Spotify Brasil and Billboard Brazil Songs charts. The song also brought the Brazilian singer to international recognition, with high reproductions in Paraguay and Portugal.

Featured Photo: L7nnon. (Photo: Reproduction/Twitter @L7nnon1994)