Interactive Games Exhibition in Guarulhos attracts the public

Hey there, people from Guarulhos and the surrounding neighborhoods! Are you up for a cool party? Then check this out: International Shopping is bringing another edition of the legendary Traveling Video Game Museum. And best of all? It's completely free, bro! The event will have interactive activities that promise to please both the youngest and the oldest, all in a 700m² space full of nostalgia and technology.

The Growth of Game Fans in Brazil

In Brazil, gaming is booming! We are the 13th largest gaming market in the world, with a forecast of earning US$2.3 billion in 2023, according to Newzoo. And look at this: 73.4% of Brazilians play some type of game, according to Pesquisa Game Brasil (PGB). In other words, there is room for everyone in this gaming scene.

Creativity in the marketing of Internacional Shopping

Bringing the Video Game Museum to International Shopping It's not just a clever marketing move, but also a chance to bring different generations together to enjoy everything from classics to the latest generation of games. Marketing manager Débora Viana said that the mission is to offer memorable and free experiences, consolidating the mall as an entertainment and leisure center. And let's face it, Guarulhos deserves it, right?

The event will take you on a journey through the last 42 years of video games. There are more than 350 consoles on display, from the pioneering Magnavox Odyssey and Atari to the modern PS5. Cleidson Lima, the organizer of the exhibition, said that it is a unique opportunity to learn about and play more than 50 years of gaming history. Just think, reliving those magical moments of childhood and also seeing the future of gaming with virtual reality demos and cloud gaming. What a responsibility, huh?

Interactivity and emotion

And that's not all! There will be a cosplay contest, a dance stage, racing simulators and nostalgic recreations of iconic arcades and consoles. Isabella Garcia Cifoni, a 34-year-old fan, said that the Video Game Museum brings back nostalgia and joy, as well as reminds her of childhood memories. You can even bring your family and dance your heart out with your mom on the stage. It's going to be awesome!

An event for everyone

With an inclusive program and diverse attractions, the Video Game Museum at the International Shopping promises to be a success. In 2023, the event attracted more than 100,000 visitors in 16 days, and now expectations are even higher. So don't hesitate, check the dates and times, and head to the mall to live this gaming experience that will make history in Guarulhos.

Service:

• Period: 06/07 to 21/07
• Schedules: Monday to Saturday from 3pm to 9pm and Sunday from 2pm to 8pm.

Don't miss this chance, bro! Come on! International Shopping and throw yourself into the world of video games.