Frida Khalo’s work is revisited in an immersive exhibition. Know it was her!
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Frida Khalo’s work is revisited in an immersive exhibition. Know it was her!
Created in Spain, the largest immersive exhibition around the life of Frida Khalo arrives in Rio de Janeiro after passing through Salvador and São Paulo, totaling more than 250,000 visits in Brazil. “Frida Kahlo – An Immersive Biography” will stay for three months at the Army History Museum and Fort of Copacabana, a postcard of the city, located on Copacabana beach, in the South Zone of Rio de Janeiro
Over the course of 25 minutes, the visitor can live an immersive experience in 13 environments with films, digital works and artistic installations that portray the most relevant moments in the life of the Mexican artist.
In addition to seeing historic photographs, replicas of the clothes that made her a fashion icon, the visitor has the opportunity to color Frida’s drawings and project them on a digital panel.
Among the immersive activations is a mirrored room in which elements from the work of frida move on the floor as the visitor walks over them. In another space – the exhibition occupies an area of 1,400 square meters – the public uses technology to modify the artist’s work using crayons.
There are holograms, interactivity that uses virtual reality and the creation of portraits through facial recognition of visitors.
WHO WAS FRIDA KHALO
Magdalena Carmen Frida Kahlo y Calderón was born on July 6, 1907 in Coyoacán, Mexico and is considered a female icon of the arts. She painted portraits, self-portraits, and works inspired by the nature and artifacts of Mexico. Much of what she experienced, Frida put into her works.
Frida lived only 47 years and had a remarkable history, crossed by polio in her childhood, which atrophied the muscles of her right leg. But it was a bus accident, aged 18, that caused multiple fractures and left her in bed for a long time. She then began to paint, using an easel adapted to the bed.
Frida’s life also involves political struggle, loves and passions, her marriage to the Mexican artist Diego Rivera and travels abroad. The purpose of the exhibition is for visitors to go through the main moments of this trajectory and also have fun experiences.
HOW TO CHECK OUT THE EXHIBITION
With the general direction and curatorship of Rafael Reisman, who has already held other immersive exhibitions, such as “Space Adventure”, “Beyond Van Gogh”, “Van Gogh Live 8K” and “The Art of Banksy”,
“Frida Kahlo – Uma Biografia Imersiva” was created by the Frida Kahlo Corporation and arrives here through Blast Entertainment, a company of the DC Set group. The experience passed through Europe, North America and Latin America. The exhibition can be visited until August 27, from Tuesday to Sunday, from 10 am to 8 pm. Tickets range from BRL 60 to BRL 150 – full ticket prices –, depending on the day of the week and booking method and are available at Fridakahlorio.com.br.
Frida Khalo’s work is revisited in an immersive exhibition. Know it was her!
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